Challenge
Super Discount Supplements have three very successful retail outlets across Sydney and were initially hesitant in whether the internet would be the right fit for them. Their online market was already extremely competitive with s a couple of very well established players.
They came to enflexion through one of our long term channel partners Keith Ready Consulting. Their objective was to build a website that would significantly grow sales and build an ongoing g relationship with their existing and new customers.
Solution
Because they were entering an already established market we wanted them to do something entirely different from their competitors. So we came up with a full online strategy that encompassed:
- Website
- Deep Social Media Integration
- Mobile Website; and
- iPhone Application
Enflexion is also undertaking their Search Engine Optimsationcampaign to gain the lucrative organic search results.
Enflexion also advised and assisted with identifying third party aggregators of shipping data to drive sales to their site.
Outcome
Even before the new website was officially launched they started taking orders online.
Their online sales targets have been constantly exceeded and they have more than paid for their investment in the first few months. Their end to end strategy of website, social media, mobile and iPhone application is fast placing them as the number one Supplement website in Australia.
Technology
Sliced Bread
eCommerce Platform
Mobile Website
Social Media Integration
Search Engine Optimisation
iPhone Application
